October 23, 2025 – A new survey by Pollara shows eight-in-ten (79%) Canadians are concerned about the future of Canada’s auto industry. Three-in-four (74%) believe if the Canadian auto sector collapsed, it would have a “devastating” impact on the Canadian economy, with this figure rising to 79% in Ontario.
As a result, 63% of Canadians (including 80% of Liberal voters) feel the Government of Canada should provide financial support to keep the auto sector afloat for the duration of the trade war with the US.
In addition to expecting action from governments to protect the auto sector, Canadians are willing to take matters into their own hands. Two-in-three Canadians would boycott (34%) or consider a boycott (33%) of a company that moved its operations from Canada to the US due to tariffs.
These findings come from an online survey of n=2,702 adult (18+) Canadians conducted from October 11 to 20, 2025. This poll was commissioned by Unifor and the Automotive Parts Manufacturers’ Association. For full survey results and detailed methodology, click here.
