June 9, 2026 – A new Pollara survey finds four-in-ten (40%) Canadians are likely to watch matches in the upcoming FIFA 2026 World Cup, with excitement higher in the host cities of Toronto and Vancouver, and among immigrants.
Nearly everyone planning to watch (92%) is cheering for Canada at least in part, but only 27% are cheering exclusively for Canada. Other countries with the largest fan bases are:
- England 15%
- Brazil 14%
- France 10%
- Portugal 10%
- Argentina 10%
- Germany 9%
- Spain 7%
- Mexico 6%
- United States 5%
- Australia 5%
Our full report also looks at how Canadians expect Team Canada to perform and if they feel the economic benefits of hosting the World Cup outweigh the costs.
- See the full details and methodology in our report
- See the full crosstabs
- See coverage of this poll in the Toronto Star
- See additional commentary on the Pollara Substack
