September 10, 2020 – Our latest survey measuring the impact of COVID-19 on society reveals that the pandemic has disproportionately impacted women, with job losses being reported by almost twice as many women (11%) as men (6%).
The study also found that two-thirds of Canadians – including working women and men – found it stressful managing children, family, and work during the lockdown. However, a third of women have considered quitting their jobs in order to manage these household issues, compared to less than 20% of men.
Pollara Strategic Insights is proud to partner with The Prosperity Project on this important study. On behalf of The Prosperity Project, Pollara conducted an online survey among a randomly-selected, reliable sample of 1,002 adult Canadians from August 21-24, 2020. A probability sample of this size carries a margin of error of ± 3.1%, 19 times out of 20. Demographic and regional quotas were used to ensure reliable and comparable sub-segment analysis, and the data was weighted by the most current gender, age, and region Census data to ensure the sample reflects the actual population of adult Canadians.
The study found that “homemaking” duties – childcare, assisting with homework, grocery shopping, cooking, and cleaning – continue to be largely executed by women. The prevalence of traditional household roles continues to act as an ongoing barrier to women’s careers, and this has been further exacerbated by the COVID-19 pandemic.
Notably, women were more likely than men to feel guilty about not spending time with their children. Women were also more likely to feel stressed about juggling work and family responsibilities, leading them to be more likely to turn down jobs, overtime, and promotions – and, in some cases, leave the workforce entirely.
For the full report of the study findings, please visit The Prosperity Project.
